For Orange County Juice, based in Anaheim, California, we designed a brand identity that's as vibrant as their flavors. Emphasizing "Orange" and "Juice" in the logo, while subtly playing down "County," we infused the design with a playful and welcoming charm. This approach not only highlights the essence of their offering but also crafts a friendly, approachable brand image. The result is a fresh and engaging identity that perfectly captures Orange County Juice's zest for life and commitment to freshness.